Sales and Marketing / Apparel and Fashion [ India ]

Expert Calls

Apparel Industry Expert (Business / IT) With An Understanding Of The Types Of IT / Digital Tech Requirements That Apparel Firms Have

CLIENT:
An India bred Strategy Consulting firm
CONSULTANT:
Seasoned Retail & E-Commerce Expert with over 27 years of experience in the marketing and strategy space. He has headed Corporate Strategy for a leading retail group, leading digital transformation & omnichannel initiatives, expansion strategy, new businesses, M&A, process improvement etc. He has also built one of the largest online gifting startups in India.
ASSIGNMENT:
The client collaborated on a project with a Retail tech firm, seeking an Apparel industry expert (Business/IT) with a clear understanding of the IT/Digital tech requirements of Apparel firms. The goal was to provide the end client with insights into market potential, buyer values, and service needs of their target customers. The engagement involved a 2-hour workshop for the client team.
OUTCOME:
The client was pleased with the workshop conducted by the consultant as it helped them gain a better understanding of their end client's needs.