RAWA

47 Years, Operations
ADDRESS

Gurugram

Haryana

EXPERTISE AREA
Domains
Operations
Sub Domains
Environment Health & Safety
Manufacturing
Project Management
FMCG Industry Leader
INDUSTRY
FMCG
ACADEMIC QUALIFICATIONS

BE/BTech: Birla Institute of Technology & Science, Pilani

PROFILE SUMMARY

FMCG Business Leader with 46 years experience and expertise in product development, technology transfer and Process Simplification, Procurement, Operations Management, etc. Has worked for PepsiCo, Britannia Industries Limited, Unibic Foods India Pvt Ltd, International Bakery Products Ltd, Kwality Biscuit Co. Ltd, Snacko Biscuit Co. Ltd & Tiffany Foods. Best in class technical skills in manufacturing Snack Foods and Biscuits, through knowledge of chocolates, confectionery, cakes and pasta.

CONSULTING EXPERIENCE

7 years

EXPERIENCE HIGHLIGHTS

PepsiCo- Sr Director Operations ( Foods)
2007 - March 2016
Gurgaon
• Responsible for Supply Chain, Manufacturing, Engineering, Capability & Sustainability and Agronomy with External advocacy.
• Lead productivity initiatives across supply chain and agronomy to deliver productivity which is 5.5% of compressible cost, year on year of past 3 years.
• Lead renewable energy and carbon reduction strategy and making PepsiCo Foods 78% renewal energy manufacturing and got International Award & Recognition for the business.
• Developed and implemented Five year Potato strategy for advantaged
Quality, Cost, Predictability and Availability by Partnering with 24,000 farmers, introducing new varieties and modern bulk cold stores.
• Developed Asset Light strategy by partnering with Co Packers and Cold
Store Operators, while delivering network productivity.
• Building technical capability of operating team by leveraging international
talent by holding Agro University, SETs in all manufacturing platforms and food
safety & quality.

Unibic Foods India Pvt Ltd- COO
May 2007 - September 2007
• Responsible for all operations of the Company, makers of premium cookies for local and export markets.
• New product technology transfer from Australia, balancing line with flexible
packaging.
• Developing capability and skills of operating people.
• Building Sales team with focus on institutional sales.

BIL Tube India Ltd- President
October 2005 - February 2007
Pune
• Developing five year strategic plan.
• Responsible for top line and bottom line.
• Setting up systems, structure and culture to support long term and immediate plans.
• Setting up a system of contract manufactures across the country.
• Dealing with institutional customers, negotiating a win-win deal for company and customers

Britannia Industries Limited
Head of Product Development- May 2004 - October 2005
• Responsible for Product Development of all Britannia Products for India.
• Head “ TIGER” project in all Business activities to make it the market leader
in Glucose category.
• Coordinate all technical activities of Britannia with Dannone.
• Responsible for Company’s R&D center at Chennai.
• Re engineering of all current products with a view to have them superior to
competition.
• Productivity of year on year of 4.5% on COGS by process improvement,
reformulation and innovation.

General Manager- June 2001 - June 2004
• Profit Centre responsibilities of South Indian operations.
• Achieved Sales of growth of 16%, which is much above industry average of 11%, these growth were made possible by improved service levels to distributors and retailers by introduction of “Replenishment Model”, flexible and speedy manufacturing, sales team exploiting all opportunities and taking up challenges.
• Attitudinal change and focus on customer and quality from internal looking to outward market looking, at all levels right from workmen to managers.
• Profit growth of 20% year on yearby challenging cost structures, reducing
overheads, improvement in product mix, improved utilization of plants, control
in wastages, alternate use of fuels and raw materials. Shift in purchasing
philosophy from commodity trading to long term strategic buying.
• Productivity improvement, reduction of employees at all levels from 1000+ to
below 700 with 35% growth in volumes.

Tiffany Foods- General Manager Technical
September 1995 - May 2001
Dubai, UAE
• Responsible for Planning, Purchasing, Manufacturing, Quality, Product Development, Accounts, Engineering and Projects.
Products & activities handled:
• Biscuits, Snack Foods and Confectionery----All aspects.
• Chocolate, Cake & Pasta--- Engineering & Projects.
• Cake Pre-mix (for General Mills) --- Full Project
Achievements
• Growing Tiffany Foods biscuit operation from one line operation of 500t/
month to five lines of over 5000t/month capacity.
• New Product Development, developed biscuits, snacks, confectionery
products and launching more then 50 products which are very popular in Gulf
and other parts of the world.
• Introduced GMP, Food safety and Factory cost control, labour and material
usage norms. Line balancing for optimum utilization of capital. As a result
Tiffany is the most competitive quality producer to World-Class standards.
• Selection of plant and machinery from the leading manufacturers of the
world. Negotiating, firming specifications, financial arrangements and
commissioning of world class plants. Excellent networking with manufacturers
of equipment and suppliers of ingredients.
• Lead and executed projects, more then 50 million USD.

Britannia Industries Limited- Started as Management Trainee and rose to Factory Manager, Bombay
July 1980 - August 1995
Worked in various locations, Chennai, Calcutta, Guwahati, Gwalior & Bombay.
•My basic learning in management skills, manufacturing, projects, and factory
administration were perfected in this phase.
• I was the youngest Factory Manager.
• Activities successfully managed.
• Setting up of new as well as old factories.
• Coordinating Co-packer activities.
• Negotiating with unions.
• Legal and court matters.
• Purchasing
• Interacting with government and statutory bodies.